#6 Focus – Every time a new social media site becomes a hot commodity everyone jumps on the bandwagon hoping to score more attention. A better idea is to stick to the top one or two outlets that work for your company and continue to push content through those sites. New sites take a while to gain a following and switching gears from something that already works in order to try the new fad is unlikely to pay off in the short run.
New directors elected for two-year terms were Ron Oetjen Co-Founder / President of Intelligent Access Systems of North Carolina, LLC in Raleigh, North Carolina who replaces the retiring Tim Feury, and Paul Thomas, President of Northland Control Systems, Inc. in Fremont, California who replaces the retiring Mike Tiffin. PSA thanks Mr. Feury and Mr. Tiffin for their leadership and support during their terms.
PSA Security Network is excited to announce a new partnership with Seneca. For over 30 years Seneca® has been a leading custom computer and appliance manufacturer providing optimized, certified, and guaranteed solutions for the digital security and surveillance (DSS) market. Read More
PSA Security Network announced today that it has added Vector Firm to its Business Solutions offerings. Vector Firm is the premier training and management consulting firm focused on sales and business development operations in the security industry. They create intelligent strategies, repeatable processes, and effective tools that position sales professionals to drastically surpass their goals. Read More
WESTMINSTER, CO – May 17, 2013 – PSA Security Network® announces the addition of Mike Rothstein as their new Business Development/Inside Sales Representative. Mr. Rothstein will be working closely with the entire PSA Security sales team to develop new business opportunities and increase sales to new customers.
“I am excited about my new position with PSA Security Network as it is the culmination of my experience with security equipment as well as experience in the security industry. I look forward to working with security systems integrators and being able to assist them with their needs. I understand what the security integrators are going through because I’ve also been through it,” says Mike.
Social Media allows you the opportunity to put a face to your company’s name. A lot of companies are just a website and set of phone numbers and email addresses. In order to remind customers that there are real people working hard to generate a quality product for them, it’s always nice for a company to add a personal touch to their social media efforts.
By: Steve Jimison at Bosch
B Series from Bosch named Best Intrusion Detection and Prevention Solution at 2013 New Product Showcase
B Series Control Panels from Bosch Security Systems, Inc. have won the Best in Intrusion Detection and Prevention Solutions award in the Security Industry Association’s 2013 New Product Showcase (NPS) program. This annual awards program recognizes innovative products and solutions in electronic physical security.
PSA-TEC Announces Keynote Speaker
WESTMINSTER, CO., May 2, 2013—PSA Security Network announced today that “What Integrators Need to Know; an End-User’s Perspective” keynote address will be given by Robert W. Bastida, Regional Safety & Security Manager at Google. Mr. Bastida was listed #1 of the Top 25 Most Influential People in the Security Industry in 2008 and has more than 20 years of security experience gained from top firms such as Google and Oracle.
“We are thrilled to have Bob Bastida share his unique insight to the audience PSA-TEC 2013,” said Bill Bozeman, President of PSA Security Network. “I’m sure this will be a learning experience for all integrators in the room.”
Vector Firm’s key differentiator is their philosophy on selling. They believe that sales is a science, and a systematic approach tailored for each company will create a pull-through dynamic for every sales person to completely dominate their market or territory. Everything they do is based on this philosophy.
Top 10 characteristics for Social Media Success
Social media is not a one-size-fits-all kind of deal. There are countless audience types on any given social media site at any one time, and not all of them will appreciate your message. For this reason you will need to use targeted messages for different audience to make sure you are catching the attention of as many individuals as possible. So who do you need to target? Below are a few different types of audience on Social Media.
Are you a good leader?
A recent article in Business Management discusses how to tell if you’re a good leader or not. The quiz, named the Sheryl Sandberg (COO of Facebook) test, provides you with insight to your personal leadership abilities. The first question it asks is: Do I have Followers?
When it comes down to it, the only thing which can truly make you a good leader and somebody worth following, is your actions. You could have thousands of “followers” but never make an impact if you’re not a good leader. Followers come in many forms, below are a few ways to gain lifelong followers.
