LinkedIn: New in 2012
Interested in what’s new with LinkedIn? Check out the following updates that you can take advantage of today!
LinkedIn Endorsements:
We’ve had the option to use the Skills and Expertise section on our page to show off our skill sets for a while now, but with the edition of Endorsements it’s been taken up a notch! After you add a skill, LinkedIn takes over from there (assuming you choose to show them on your public profile). Endorsements give you the opportunity to have your colleagues solidify your knowledge of certain skills and expertise acquired throughout your career.
“When someone views your profile or you view the profile of one of your first-degree connections, you are offered the opportunity to endorse that person for the skills they have added to their own profile.” Simply click the + sign next to the particular skill you wish to endorse and you’re done. You can also ask others to endorse you as well, branding a better profile for yourself. Remember, when you get endorsed it shows up in your LinkedIn newsfeed, keeping you front of mind for colleagues and potential partners.
For more information about Endorsements, check out 6 Tips for Using LinkedIn Endorsements
LinkedIn launches new “Follow” and Blogging Features:
The “follow” feature allows users the opportunity to follow one another’s posts, without actually having to be connected. “More interestingly, LinkedIn is also rolling out a long-form publishing tool — basically a blogging tool — so people can post lengthier, media-rich updates to their profile pages. Both tools will be available on the desktop site and LinkedIn’s mobile apps.”
“In essence, these new features mean LinkedIn users can now generate and consume original content on the site. They give LinkedIn creative tools similar to those available on social sites like Facebook and Google+. It’s a sign that LinkedIn is making strides to become more than a place to store your online resume. And with each of its recent updates, the professional social network is beginning to more and more resemble its social networking cousins.”
For more information about the new “follow” and Blogging features, check out LinkedIn Gets Serious About content, Launches New “Follow” and Blogging Features.
